Kosas Founder Sheena Zadeh’s Favourite Magnificence Merchandise

The Lineup is a month-to-month sequence the place we’re supplying you with an inside peek on the magnificence lineups of essentially the most sought-after consultants and tastemakers within the business. Prepare for a behind-the-scenes have a look at all of the can’t-live-without merchandise that make their worlds go ‘spherical.

If there’s one factor I’ve realized about magnificence, it is that your make-up is simply pretty much as good as your skincare. Once I was youthful, I uncared for to nourish my pores and skin with the appropriate components, as a substitute protecting up my redness and blemishes with heavy make-up and questioning why my pores and skin nonetheless did not look higher. Nicely, after some trial and error, I realized that following a constant skincare routine is the important thing to unlocking your make-up’s most potential. You wish to make certain your pores and skin is glowy and lifted earlier than a drop of highlighter or a swipe of bronzer even touches your face.

What in case your make-up may gain advantage your pores and skin as a lot as your skincare merchandise? That is precisely what Sheena Zadeh got down to do with clear magnificence model Kosas. “I struggled with delicate, acne-prone pores and skin rising up and the infinite cycle of make-up making my pores and skin worse,” she tells me. “This private battle ignited my need to create merchandise that not solely improve magnificence, but additionally help pores and skin well being.” Every Kosas product is infused with components that hydrate, brighten, or soothe—together with a hyaluronic acid–infused blush, a castor oil–spiked forehead pencil, and a basis that incorporates niacinamide and caffeine. “It is make-up you could be ok with carrying, realizing it is doing one thing optimistic to your pores and skin.”