Second Life Podcast: Carla Rockmore

Welcome to Second Life, a podcast spotlighting profitable girls who’ve made main profession adjustments—and fearlessly mastered the pivot. Hosted by Hillary Kerr, co-founder and chief content material officer at Who What Put on, every episode provides you a direct line to girls who’re sport changers of their fields. Subscribe to Second Life on Apple Podcasts, Spotify, or wherever you get your podcasts to remain tuned.

Should you’re tapped into the world of influencing, likelihood is you could have come throughout Carla Rockmore. Over the past a number of years, she has emerged as one of the vital fascinating style influencers and designers of the digital age, famend for her styling recommendation and her iconic two-story closet, which serves because the backdrop for just about all her movies. This dramatic, multi-level house—stuffed with vibrant colours, eclectic items, and limitless inspiration—completely encapsulates her daring, expressive method to style.

Earlier than garnering a loyal following, Rockmore constructed a stable basis within the style trade. She started her profession in retail, gaining hands-on expertise with buyer preferences and tendencies. She later transitioned into design roles at manufacturers like Buffalo Denims. Her skilled journey spanned numerous classes: she crafted attire for main malls, designed licensed kids’s sleepwear for powerhouse names like Disney, and even launched her personal effective jewellery line.

Like most, the pandemic modified the whole lot for Rockmore. As lockdowns halted the style world, Rockmore discovered herself at dwelling with time to replicate and create. She started filming easy “preparing” movies—curating outfits, sharing sensible styling ideas, and inspiring girls to embrace self-expression by means of clothes. What began as a private outlet rapidly resonated with viewers. In her very first week on TikTok, she amassed a whole bunch of 1000’s of followers, drawn to her genuine power, confidence, and unapologetic pleasure in style. At this time, her viewers has grown to almost two million throughout platforms, the place she evokes particularly girls over 50 to decorate boldly and authentically.